Sustainable Business Practices:
We are certified as an ECOnGOOD company
The Common Good Matrix 5.0
The Common Good Matrix is a measurement tool for reviewing and evaluating business activities based on four values and the various stakeholder groups (A–E). The matrix initiates a development process within the company aimed at greater sustainability and commitment to the common good.
The Matrix 5.0 serves as the basis for creating the ECOnGOOD report, a comprehensive documentation of an organization’s commitment to the common good.
Together we are great
The purpose and social impact of our products (E1 in the matrix) are fulfilled: Through our offerings, we contribute to well-being, meet the basic need for health, and promote people’s health and personal development with our products. Manufacturing multifunctional and durable products has been standard practice for us from the very beginning. Our goal has always been to create products that enhance human well-being and health awareness.
“We do not manufacture luxury products that ‘merely’ serve to boost one’s status. Our products are specifically designed to meet the quality standards of professionals while remaining affordable for hobbyists.”
Marius Keckeisen, Founder of BLACKROLL® AG
Creating long-lasting
Our Conclusion: And How It Continues
Through our collaboration with ECOnGOOD and our suppliers in the peer group, our primary goal was to understand where we currently stand as a company in terms of our public good performance—particularly with regard to sustainability and corporate responsibility—so that we could use this as a basis for implementing targeted, well-founded improvement measures. For us, the Common Good Matrix primarily offers a vision and tools for a sustainable and equitable economy. Through this process, we were able to gain important insights into our organization, our values, and our impact on our stakeholders. We have set ourselves the goal of thinking about regeneration on a larger and more global scale, thereby contributing to addressing key societal challenges such as climate change, CO2 reduction, agility and resilience within the company, and support for the UN’s 17 Sustainable Development Goals (SDGs).
We’ll keep you updated on our progress and activities toward a sustainable business model. You can read more about our mission regarding responsibility here .
